Brand Hijacking: doppelgänger domains, typo squatting, and counterfeit apps

Does your cyber security program address doppelgänger domains, typo squatting, and counterfeit apps?Organizational impersonation (brand hijacking) uses your reputation to dupe a victim. These attacks never hit your firewalls.  

Let that sink in. A brand impersonation/hijacking attack is unlikely to touch any of you apps, websites, networks, firewalls, or logs. It occurs completely outside of and independent of any resources under your organizational control.

Fortunately, basic defenses against these kind of risks can be implemented with rather simple tools; yet, this topic is overlooked by many organizations and security teams. Yet, it yields a two for one benefit… the same practices that reduce risks of brand hijacking are also applicable to verify the apps and services your organization consumes from others are legitimate and secure.

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